The Virginia Aquarium and Marine Science Center is in Virginia Beach, Virginia. They have a website, LinkedIn, Instagram, Facebook, Twitter, and YouTube page. The aquarium regularly communicates via its social media sites, and its website appears to be updated with current information and events. Additionally, the pages seem to be linked, with the exception of LinkedIn and YouTube, so information is distributed across all platforms, thus reaching a larger audience.
The top of the website features the Virginia Aquarium and Marine Science Center logo. It has some quick, useful links for planning your visit and purchasing tickets. A search function is available, and a small widget displays the aquarium's hours for that day. Most people visiting the website are likely considering a trip to the aquarium, and these are helpful items to place at the top of the page where they are easily accessible. Towards the middle of the page, you can find several upcoming events. The bottom of the page contains the address, links to social media sites, and a list of links to accreditations, policies, the board member portal, and more. These links are for a specific audience, and placing them at the bottom of the page makes sense.
Overall, the Virginia Aquarium and Marine Science Center does a good job of communicating online. It has a distinct identity as a fun place to visit that strives to protect the environment and inspire a sustainable future.
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